GERMAN GLOBAL MBA · PROGRAMME STRUCTURE & CURRICULUM
Explore what you study—and how it connects to your workplace.
The German Global MBA brings the disciplines of executive management together, weaving technology—including AI—throughout your studies. You apply your learning to your responsibilities, challenges and ambitions at work, considering how these technologies are shaping the future of business.
Explore each module’s focus, then open its course list for the detail.
Understand your workplace in a global context. Explore international business, cross-cultural collaboration and the legal environment in which your organisation operates.
Examine how you manage yourself and others, then develop strategy in a world of uncertainty. Apply this thinking to your organisation or startup as technology and artificial intelligence reshape business.
Use financial information to understand business performance, evaluate investment decisions and identify opportunities for improvement. Turn your analysis into practical financial planning for your workplace.
Identify market opportunities, use research to reduce uncertainty and develop a marketing plan for a product, service or startup. Explore cost-effective ways to reach customers and put your plans into action through collaboration, prototyping and an entrepreneurial approach to marketing—applicable in small, medium and large businesses.
Connect people development with your organisation’s strategy. Examine learning and performance, reflect on your own leadership potential and develop the management skills to help people grow.
Strengthen your project management and align operations and supply chains with business strategy. Explore Industry 4.0 and translate strategic priorities into measures of organisational performance.
Examine how digital technology, IT and AI change your business model, customer relationships and strategic choices. Bring these insights together to reconsider how your organisation can prosper in a changing environment.
Bring your learning together in a larger management research project at work. Receive individual guidance and coaching as you develop your research approach and work towards practical recommendations during the final six months.
Your research project builds on the workplace application developed throughout the MBA.
Complete either one Independent Studies project worth 8 ECTS or three prescribed course units in strategy, marketing or finance, together worth 8 ECTS.
PARTICIPANT EXPERIENCES
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Talk to Timur about eligibility, your study schedule, applicable tuition fees, payment options and the next available cohort.